JOA stands for "Jack Of All"

There are a million gear stores out there.  Why are we any different?  JOA Gear is universal outfitter for products that fall into three categories:  Protection, Preparedness, and Efficiency.  If an item excels at any of these, we want to carry it and get it to you! 

While the roots of our company are in defense, we also carry products for customers who are focused on the efficiency of what they carry and how they live.   We prioritize tools and equipment that help you stay prepared in urban or outdoor settings.

Lastly, we test gear.  JOA Gear is owned by professionals who carry, work with, and adventure with the gear they sell.  If a product fails us in the field, it's not good enough for our customers.